Four diverse young men who have never dyed their hair undergo dramatic hair color makeovers.
The hair slayage is real, y'all, and it knows no gender...
youtube.com / Via youtube.com
Hair stylist David Dang was excited to create with our guys to bring out their new, elevated look.
"But with Gen XY, men are actually choosing their own hairstyles."
BuzzFeed Motion Pictures / Via youtube.com
Edward cited the stigma for men to not care about their hair as the reason for why he never changes it, but he was interested to see how it would affect him emotionally.
BuzzFeed Motion Pictures / Via youtube.com
Richardson had never colored his hair because of his conservative upbringing, and described himself as the "boring one" in his group of friends.
BuzzFeed Motion Pictures / Via youtube.com